{"id":17353,"date":"2025-10-03T12:11:03","date_gmt":"2025-10-03T09:11:03","guid":{"rendered":"https:\/\/www.glastory.net\/?p=17353"},"modified":"2025-10-07T14:22:39","modified_gmt":"2025-10-07T11:22:39","slug":"ublo-at-step-change-2025-event","status":"publish","type":"post","link":"https:\/\/www.glastory.net\/pt-br\/ublo-at-step-change-2025-event\/","title":{"rendered":"UBLO no evento Step Change 2025"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"UBLO Inc. at Step Change 2025\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/hjc8Zjfcm-o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" class=\"lazyload\" allowfullscreen><\/iframe><\/p>\n<p>UBLO \u00e9 uma empresa que fabrica janelas minimalistas. Queremos repensar a ventila\u00e7\u00e3o atrav\u00e9s do vidro.<\/p>\n<p>Ent\u00e3o, em vez de usar uma moldura ou ferragens que se abrem, queremos simplificar utilizando uma abertura pr\u00e9-cortada no vidro e uma tampa para abrir e fechar.<\/p>\n<p>Normalmente, para abrir e fechar, voc\u00ea tem uma moldura m\u00f3vel. Mas, em vez disso, temos um orif\u00edcio no vidro.<\/p>\n<p>Nossa tampa b\u00e1sica \u00e9 transparente. Voc\u00ea pode fech\u00e1-la, abri-la e pendur\u00e1-la. Se necess\u00e1rio, tamb\u00e9m pode usar o filtro contra insetos. Al\u00e9m disso, temos diversos modelos de tampas. Por exemplo, uma tampa com vaso de planta ou tampas especiais criadas por designers artesanais usando diferentes materiais.<\/p>\n<p>Para vidros triplos, usamos uma tampa isolada com aerogel para garantir alto desempenho t\u00e9rmico. Isso \u00e9 ideal, por exemplo, para a Finl\u00e2ndia, onde o inverno \u00e9 muito frio.<\/p>\n<p>Seis anos atr\u00e1s, estivemos aqui na GPD para apresentar nossa ideia conceitual com um prot\u00f3tipo. Desde ent\u00e3o, nosso produto evoluiu consideravelmente. Na \u00e9poca, a instala\u00e7\u00e3o precisava ser feita pelo lado externo com selante de silicone. Agora, temos uma instala\u00e7\u00e3o seca feita apenas pelo lado interno, o que \u00e9 muito mais simples. E o m\u00e9todo de opera\u00e7\u00e3o tamb\u00e9m se tornou muito mais amig\u00e1vel ao usu\u00e1rio.<\/p>\n<p>Tamb\u00e9m iniciamos a comercializa\u00e7\u00e3o. No come\u00e7o, eu n\u00e3o tinha no\u00e7\u00e3o de todo o esfor\u00e7o necess\u00e1rio em marketing e vendas. Achei que um bom produto se venderia naturalmente. Mas esses seis anos tamb\u00e9m me ensinaram que n\u00e3o \u00e9 assim que funciona. \u00c9 preciso muito esfor\u00e7o para atingir o mercado, entender os clientes e ent\u00e3o evoluir o produto com base nisso.<\/p>\n<p>Pouco a pouco, ganhamos reputa\u00e7\u00e3o na Coreia. E no ano passado, passamos no teste europeu de desempenho de janelas e voltamos para a Finl\u00e2ndia. Voltamos porque nossa solu\u00e7\u00e3o \u00e9 muito adequada para regi\u00f5es de clima frio. Os pa\u00edses n\u00f3rdicos s\u00e3o perfeitos para n\u00f3s. E estamos muito felizes por estar de volta.<\/p>\n<p>Hoje, queremos fazer parcerias com processadores de vidro locais e fabricantes de janelas que possam produzir unidades de vidro isolante perfuradas (IGUs) adequadas para nossa solu\u00e7\u00e3o. Sei que a GPD \u00e9 o lugar ideal para encontrar especialistas em vidro de todo o mundo que podem nos ajudar. E acho que tamb\u00e9m posso aprender com eles. Por isso, estou muito feliz em encontrar pessoas aqui.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>UBLO \u00e9 uma empresa que fabrica janelas minimalistas. Queremos repensar a ventila\u00e7\u00e3o atrav\u00e9s do vidro. Ent\u00e3o, em vez de usar uma moldura ou ferragens que se abrem, queremos simplificar utilizando uma abertura pr\u00e9-cortada no vidro e uma tampa para abrir e fechar. Normalmente, para abrir e fechar, voc\u00ea tem uma moldura m\u00f3vel. Mas, em vez [&hellip;]<\/p>\n","protected":false},"author":234,"featured_media":17463,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[275],"tags":[1145,2375,977,2501,2502,2219,496,2266,2503],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"UBLO \u00e9 uma empresa que fabrica janelas minimalistas. Queremos repensar a ventila\u00e7\u00e3o atrav\u00e9s do vidro. Ent\u00e3o, em vez de usar uma moldura ou ferragens que se abrem, queremos simplificar utilizando uma abertura pr\u00e9-cortada no vidro e uma tampa para abrir e fechar. Normalmente, para abrir e fechar, voc\u00ea tem uma moldura m\u00f3vel. 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